Planning a public engagement requires careful attention to detail and forethought. In fact – we’ve written an entire blog post on why it’s important to make a comprehensive engagement plan before diving into a consultation. One thing that all engagement plans look towards are a final report – to collate feedback collected, survey results or…
We understand the pull to jump right into a public consultation project. Whether it’s sending out an invitation to an open house or scheduling social media posts – sometimes, in the thick of things, you just want to get the ball rolling. So, why stop and make a comprehensive engagement plan? Here are three reasons…
I’m a sucker for a survey–both responding to them as a participant, but also using them as an engagement tool with the public. Surveys offer a quick way for people to share details about themselves, their community, their activities and their priorities and preferences. As a resident, I like giving my input via surveys; particularly…
It’s a digital world and we’re living in it! At ZINC, we rely on mobile apps that help us stay on track, communicate, check our work quality and more. We also have some faves for a variety of out-of-office lifestyles. We’re highlighting our most used apps for work and play in the hopes that one…
We’re back! It’s that time of year when we like to reflect on what we’ve been reading that’s compelling enough to share. In 2022, we seemed to steer more toward true stories; after what we’ve all been through with the global pandemic, our ability to let our imaginations run wild may still be in recovery….
It’s that time of year again! We just received a heartfelt package in the mail from North Island College’s Foundation, letting us know the winner of our bursary award for 2022 – a donation we make annually. It always makes our day to receive these letters, and learn about the bursary recipients and their goals…
There are very few things in life that are guaranteed, but this may be one of them: no matter how many times we host media training sessions, for any organization, anywhere in BC, we always get asked: “Why do I need media training? I’m never going to be a media spokesperson.” And it makes sense…
When we want to write for impact, it can be hard to see the forest through the trees. That’s because, for most of us, writing doesn’t always come easy, even when the subject is one close to our hearts. While finding the right words can be a struggle, a lack of clarity can quickly sideline…
Our ZINC team is amazing. Have we mentioned that? They really are. They do amazing, interesting things, both inside and outside the office. You may have heard our Founder/Principal, Marci, is taking on a particularly impressive project these days – the opening of RITUAL Nordic Spa in Victoria. It’s the embodiment of many things Marci…
It’s time for our annual must-reads roundup – but this year, given the craziness of the pandemic, we’re opening it up to include vital viewings because let’s face it, sometimes we just need some guilty pleasure TV to get us through tough times. Below is our list of what we’ve been reading – and watching…
Looking ahead to September 30th, ZINC wants the world to join us along on our journey to celebrate International Podcast Day. A day to remind us to sit back, tune in and listen to some of the really good content. But with close to 700,000 podcasts to choose from, how does one go about finding…
Now that the world is re-opening for business once again, the team here at ZINC Strategies is excited to ‘reopen doors’ to the public. The last 18 months have taught us a lot about working with people – and we look forward to engaging in person once again. With plans now underway for in-person events…
