some of our esteemed clients

We have developed a unique specialization in guiding communications for multi-year, multi-partner projects that involve government, Crown corporations, private partners, engineering firms, NGOs, and First Nations. Over the past 10 years we’ve successfully managed communications for over $1.6 billion worth of major infrastructure projects including airports, highways, commercial development, hospitals, green-energy, liquid waste systems and downtown revitalizations.

comox valley regional district

Rural Roadside Garbage and Recycling Collection

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When Comox Valley Regional District (CVRD) electoral area directors reported hearing interest in a new roadside garbage and recycling collection service from constituents, they decided it was time to engage the communities formally to gauge interest. Given the COVID-19 pandemic, the engagement would have to be online. ZINC was asked to create an engaging and…

Alberni-Clayoquot Regional District

sort’ngo

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As the Alberni-Clayoquot Regional District (ACRD) moved to make roadside collection changes that would improve operations and reduce environmental impacts, they recognized the success would only come if the community was properly prepared. ZINC was brought on to inform and consult with residents in the City of Port Alberni about the new organics collection program…

Comox Valley Regional District

SOUTH SEWER PROJECT & LWMP

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Residents in the rural south region of the Comox Valley have needed sewer service for many years – but over decades of discussion it’s become a complicated topic wrought with old information, previous proposals and general fatigue. When the Comox Valley Regional District received a $15M grant that could mean moving forward with the service…

InPower (SNC-Lavalin)

JOHN HART GENERATING STATION REPLACEMENT PROJECT

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Building a $1.2 billion generating station replacement in Campbell River requires a lot of equipment, material, personnel – and communications support. To keep the public informed of the work at this legacy project and to meet communications requirements set out in its project agreement, InPower retained ZINC to act as communications manager. Along with creating…

Strathcona Regional District

REC-REATE STRATHCONA GARDENS

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It’s clear to the Strathcona Regional District and community members that the recreation facility Strathcona Gardens is ready for some updates, but some help was needed to engage with the public about what those updates should be. To get the public involved, ZINC started by establishing traditional outreach tools such as a newsletter, web content,…

Cowichan Valley Regional District

CENTRAL SECTOR LWMP AMENDMENT

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Amending the Central Sector Liquid Waste Management Plan to protect the Cowichan River was easy for residents of the Cowichan Valley Regional District to understand. The challenge for the CVRD and its partners was to create a thorough public consultation plan to help determine a new treated effluent outfall for the amended plan. ZINC supported…

City of Nanaimo

EVENTS CENTRE REFERENDUM

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The proposal to build a large events centre to support economic development and downtown/harbour revitalization was a big idea that needed to be introduced and thoroughly explained to the city’s residents before they could vote on whether to fund it. To help educate the public so they could make an informed decision on referendum day,…

Comox Valley Regional District

COMOX NO. 2 PUMP STATION

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An aging forcemain is posing an environmental risk and needs to be rerouted. The proposed solution though – a pump station in a residential rural neighbourhood – is highly unpopular. To help re-connect with the community and enable constructive dialogue, ZINC was asked to develop and implement a communications strategy. This included consistent and open…

Strathcona Regional District

QUATHIASKI COVE SEWER EXTENSION PROJECT

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After many years of planning, it was exciting for many to have the Quathiaski Cove (Quadra Island) Sewer Extension project finally begin in spring 2017. Keeping area residents informed about the disruptive construction, and keeping property owners in the service area up to date on what it would mean for them, meant proactive communication would…
zinc-communication-strategies-Village-Cumberland

The Village of Cumberland

CUMBERLAND ROADS UPGRADE PROJECT

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When the Village of Cumberland undertook two major capital road construction projects, one of the main goals was to minimize inconveniences by preparing residents, project neighbours, downtown businesses and visitors for disruptions in advance. To keep the public informed about the two projects—which would benefit the Village by providing new, reliable underground utilities for the…

City of Campbell River

OCEANSIDE HIGHWAY UPGRADE

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This $13.5 million project involved tearing up a main coastal highway to replace underground infrastructure and adding wider sidewalks, solar crosswalks, benches, bus shelters, landscaping, and new lighting. Work took place on traditional lands that had been used for fishing and feasting by local First Nations and construction meant the road would be closed during…

City of Courtenay

SEWER AND WATER PROJECT

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Do you want to hook up? It’s a simple question but one that needs to be asked before a major sewer system gets underway. ZINC spoke with residents, businesses, developers, and out-of-town property owners to find out their views on the possible extension of water and sewer service in their area. The goal? Find out…

the village of Cumberland

village upgrades referendum

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It’s been clear for years that the Village of Cumberland needs to upgrade its wastewater treatment system, but when the time came to pay for the work, the public had to decide whether it would approve borrowing to fund these improvements. To help get the word out about the current condition of treatment, and why…

Government of Canada

MEDIA TRAINING

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How do you prepare technical staff for their role in the media spotlight? We’ve been doing this over the past seven years, as media trainers for the Canadian Coast Guard and the Department of Fisheries and Oceans with the Government of Canada. We help scientists, biologists, captains, conservation officers, spill response experts, engineers, first responders,…

Town of Comox

NEW RECYCLING PROGRAM

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A new agreement with provincial body Recycle BC meant residents in the Town of Comox would be able to include more items in their recycling blue box – but would also need to learn more about what shouldn’t be in there. ZINC’s task was to help the Town share the news about these important changes….